CarPlan International Origin RL Match


CarPlan, the UK's number one brand in car care products was the headline sponsors of the 2011 International Origin Match.

The match, known as the CarPlan International Origin Match was played in June 2011 when England took on the Exiles, a team made up of the finest overseas stars playing in the Engage Super League, at Headingley Carnegie Stadium.

Commenting on the partnership with CarPlan, the RFL's Directory of Marketing and Communications, Andy Hewitt, is delighted to attract a new sponsor to the sport.

"We are delighted that CarPlan have decided to become the headline sponsors of the inaugural CarPlan International Origin Match," said Hewitt.

"This match has captured the imagination of everyone connected with Rugby League. It is a great concept that will see the cream of the best Rugby talent in the country coming together in what should be one the most fiercely contested fixtures at international level."

Peter Schofield, Chief Executive of CarPlan, added: "We are delighted to be sponsoring such a prestigious fixture between England and Exiles.
"We see Rugby League as one of the UK's fastest growing and most progressive sports and this partnership offers CarPlan an ideal platform to raise our profile and be associated with such a fantastic and unique concept."

The CarPlan brand featured on both the England and Exiles kit and will also saw the brand feature at the stadium in the form of advertising boards and other brand collateral.
In a unique concept to British sport, the Exiles squad was chosen in part by the public. The fans selected 13 of the 22 squad members to face England and the remaining nine selections were made by the Exiles coach, Brian McClennan, and his assistant Terry Matterson.

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